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Act Like It's Your Business
Branding and Marketing Strategies for Actors
Taschenbuch von Jonathan Flom
Sprache: Englisch

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Beschreibung
In Act Like It's Your Business:Branding and Marketing Strategies for Actors, Jonathan Flom helps actors and others in the arts understand the power of branding. This guide walks the reader through the process of creating a personal brand for his or her small business and then marketing that brand and broadcasting it through every step of the process-from choosing clothing, arranging headshots, and designing resumes to selecting a repertoire, building a website, obtaining business cards, and networking. The book also offers advice on such real-world issues as goal-setting, finances, contracts, and day jobs, as well as provides insight and guidance on how to approach agents, auditions, and casting directors. Structured logically and step-by-step, this accessible guide will become the standard for nearly anyone hoping to build an enduring career in the performing arts.
In Act Like It's Your Business:Branding and Marketing Strategies for Actors, Jonathan Flom helps actors and others in the arts understand the power of branding. This guide walks the reader through the process of creating a personal brand for his or her small business and then marketing that brand and broadcasting it through every step of the process-from choosing clothing, arranging headshots, and designing resumes to selecting a repertoire, building a website, obtaining business cards, and networking. The book also offers advice on such real-world issues as goal-setting, finances, contracts, and day jobs, as well as provides insight and guidance on how to approach agents, auditions, and casting directors. Structured logically and step-by-step, this accessible guide will become the standard for nearly anyone hoping to build an enduring career in the performing arts.
Über den Autor
By Jonathan Flom
Details
Erscheinungsjahr: 2013
Genre: Kunst
Rubrik: Kunst & Musik
Thema: Theater & Film
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9780810891593
ISBN-10: 081089159X
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Flom, Jonathan
Hersteller: Globe Pequot Publishing Group Inc/Bloomsbury
Maße: 229 x 152 x 14 mm
Von/Mit: Jonathan Flom
Erscheinungsdatum: 18.07.2013
Gewicht: 0,388 kg
Artikel-ID: 107539380
Über den Autor
By Jonathan Flom
Details
Erscheinungsjahr: 2013
Genre: Kunst
Rubrik: Kunst & Musik
Thema: Theater & Film
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9780810891593
ISBN-10: 081089159X
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Flom, Jonathan
Hersteller: Globe Pequot Publishing Group Inc/Bloomsbury
Maße: 229 x 152 x 14 mm
Von/Mit: Jonathan Flom
Erscheinungsdatum: 18.07.2013
Gewicht: 0,388 kg
Artikel-ID: 107539380
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