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Cover: 9780750961448 | British Leyland Motor Corporation 1968-2005 | Mike Carver (u. a.)
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British Leyland Motor Corporation 1968-2005
Taschenbuch von Mike Carver (u. a.)
Sprache: Englisch

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Beschreibung
This book tells the story of the constituent parts of British Leyland, later Rover Group, from the merger in 1968 to the end of production of the last MG Rover in 2005. The story has been told before, but this account is different. It is told by three people who were part of it, in senior roles, with the opportunity to observe and understand what happened and why. It is not another neat analysis by journalists or academics, using facts in the public domain and fitting them to a theory. The story is a complex one, and the authors' views are not necessarily those held by academics and previous commentators. There is still much that is relevant in a re-telling of the path leading up to this, for economy and society today.
This book tells the story of the constituent parts of British Leyland, later Rover Group, from the merger in 1968 to the end of production of the last MG Rover in 2005. The story has been told before, but this account is different. It is told by three people who were part of it, in senior roles, with the opportunity to observe and understand what happened and why. It is not another neat analysis by journalists or academics, using facts in the public domain and fitting them to a theory. The story is a complex one, and the authors' views are not necessarily those held by academics and previous commentators. There is still much that is relevant in a re-telling of the path leading up to this, for economy and society today.
Über den Autor
Mike Carver became Group Executive Director in charge of strategic planning. He was responsible for setting up the relationship with Honda and was awarded the OBE for services to the motor industry in 1986. Nick Seale joined Ford as an engineer, moving into finance. Later he returned to engineering, heading up the Rover Power Train under BMW. At Land Rover he ran concept engineering of future products. Anne Youngson started in sales and marketing at Longbridge, moving to Pirelli Tyres, but returned to work on Honda. She moved to project management for Land Rover and Rover and was the only woman at this level. Her final position was head of Land Rover Special Vehicles Operation.
Details
Erscheinungsjahr: 2015
Fachbereich: Einzelne Wirtschaftszweige
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
ISBN-13: 9780750961448
ISBN-10: 0750961449
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Carver, Mike
Seale, Nick
Hersteller: History Press
Maße: 233 x 154 x 17 mm
Von/Mit: Mike Carver (u. a.)
Erscheinungsdatum: 01.06.2015
Gewicht: 0,262 kg
Artikel-ID: 105037932
Über den Autor
Mike Carver became Group Executive Director in charge of strategic planning. He was responsible for setting up the relationship with Honda and was awarded the OBE for services to the motor industry in 1986. Nick Seale joined Ford as an engineer, moving into finance. Later he returned to engineering, heading up the Rover Power Train under BMW. At Land Rover he ran concept engineering of future products. Anne Youngson started in sales and marketing at Longbridge, moving to Pirelli Tyres, but returned to work on Honda. She moved to project management for Land Rover and Rover and was the only woman at this level. Her final position was head of Land Rover Special Vehicles Operation.
Details
Erscheinungsjahr: 2015
Fachbereich: Einzelne Wirtschaftszweige
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
ISBN-13: 9780750961448
ISBN-10: 0750961449
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Carver, Mike
Seale, Nick
Hersteller: History Press
Maße: 233 x 154 x 17 mm
Von/Mit: Mike Carver (u. a.)
Erscheinungsdatum: 01.06.2015
Gewicht: 0,262 kg
Artikel-ID: 105037932
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