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Cinematic Metaphor
Experience ¿ Affectivity ¿ Temporality
Taschenbuch von Cornelia Müller (u. a.)
Sprache: Englisch

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Beschreibung
Metaphors in audiovisual media receive increasing attention from film and communication studies as well as from linguistics and multimodal metaphor research. The specific media character of film, and thus of cinematic metaphor, remains, however, largely ignored. Audiovisual images are all too frequently understood as iconic representations and material carriers of information. Cinematic Metaphor proposes an alternative: starting from film images as affective experience of movement-images, it replaces the cognitive idea of viewers as information-processing machines, and heals the break with rhetoric established by conceptual metaphor theory. Subscribing to a phenomenological concept of embodiment, a shared vantage point for metaphorical meaning-making in film-viewing and face-to-face interaction is developed. The book offers a critique of cognitive film and metaphor theories and a theory of cinematic metaphor as performative action of meaning-making, grounded in the dynamics of viewers' embodied experiences with a film. Fine-grained case studies ranging from Hollywood to German feature film and TV news, from tango lesson to electoral campaign commercial, illustrate the framework¿s application to media and multimodality analysis.
Metaphors in audiovisual media receive increasing attention from film and communication studies as well as from linguistics and multimodal metaphor research. The specific media character of film, and thus of cinematic metaphor, remains, however, largely ignored. Audiovisual images are all too frequently understood as iconic representations and material carriers of information. Cinematic Metaphor proposes an alternative: starting from film images as affective experience of movement-images, it replaces the cognitive idea of viewers as information-processing machines, and heals the break with rhetoric established by conceptual metaphor theory. Subscribing to a phenomenological concept of embodiment, a shared vantage point for metaphorical meaning-making in film-viewing and face-to-face interaction is developed. The book offers a critique of cognitive film and metaphor theories and a theory of cinematic metaphor as performative action of meaning-making, grounded in the dynamics of viewers' embodied experiences with a film. Fine-grained case studies ranging from Hollywood to German feature film and TV news, from tango lesson to electoral campaign commercial, illustrate the framework¿s application to media and multimodality analysis.
Über den Autor
Cornelia Müller
, European University Viadrina, Frankfurt/Oder, Germany;
Hermann Kappel
hoff, Freie Universität, Berlin, Germany.
Details
Erscheinungsjahr: 2020
Genre: Kunst
Rubrik: Kunst & Musik
Thema: Fotografie
Medium: Taschenbuch
Reihe: ISSN
Inhalt: XVI
280 S.
71 s/w Illustr.
12 farbige Illustr.
71 b/w and 12 col. ill.
ISBN-13: 9783110709070
ISBN-10: 3110709074
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Müller, Cornelia
Kappelhoff, Hermann
Hersteller: De Gruyter
de Gruyter, Walter, GmbH
ISSN
Maße: 230 x 155 x 17 mm
Von/Mit: Cornelia Müller (u. a.)
Erscheinungsdatum: 06.07.2020
Gewicht: 0,443 kg
Artikel-ID: 118337545
Über den Autor
Cornelia Müller
, European University Viadrina, Frankfurt/Oder, Germany;
Hermann Kappel
hoff, Freie Universität, Berlin, Germany.
Details
Erscheinungsjahr: 2020
Genre: Kunst
Rubrik: Kunst & Musik
Thema: Fotografie
Medium: Taschenbuch
Reihe: ISSN
Inhalt: XVI
280 S.
71 s/w Illustr.
12 farbige Illustr.
71 b/w and 12 col. ill.
ISBN-13: 9783110709070
ISBN-10: 3110709074
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Müller, Cornelia
Kappelhoff, Hermann
Hersteller: De Gruyter
de Gruyter, Walter, GmbH
ISSN
Maße: 230 x 155 x 17 mm
Von/Mit: Cornelia Müller (u. a.)
Erscheinungsdatum: 06.07.2020
Gewicht: 0,443 kg
Artikel-ID: 118337545
Warnhinweis