Learn from top CEOs on how business models are born and evolve

Know how some of the world's largest companies approach business models

Understand why big data and technological surge is changing business models

Includes supplementary material: [...]

Globalization and the Opening of New Markets.- Transformation of Teaching and Research in a Globalized IT Driven World.- Banks Caught Between Regulation, Technical Progress and Profitability.- Business Models in the Chemical Industry Amid a Changing Competitive Landscape.- Business Model Innovation - Some Key Success Factors at Bosch.- Environmental Management.- Industry Expertise: Factors that Determine the Success of Business Models.- Industry Expertise and Dynamic Challenges: Perspectives of an Adopted Railwayman.- The Airline Industry: Flying on Its Own Is not Enough.- From Data to Business: A Paradigm Shift in Industry.- Engineering the Intangible: Strategic Success Factors in the Luxury Watch Industry.- Industry Expertise in the Digital Media Industry: Required Specialisation Versus Potential Disruption of Online Business Models.- Royal Dutch Shell in a Changing World: Navigating Uncertainty.- Into the Future on the Digital Highway.