Sasha Sagan

GIFT APPEAL WITH MESSAGE FOR OUR TIMES: In difficult times, people turn to family, comfort, ritual. Sagan's message of truth and beauty with or without faith is timeless, but it's even more relevant, given the state of the world now. At this new lower price point, this edition will capture the readers in search of this message, and our publication timing will take advantage of those looking to gather and celebrate differently.

RECOGNIZED AND WELL-CONNECTED AUTHOR: Sasha Sagan's writing has been published in The New York Magazine, O., the Oprah Magazine, and elsewhere, and her 2014 essay Lessons of Immortality and Mortality from My Father, Carl Sagan was shared more than 70k times.

FAMILY'S ENDURING LEGACY: Carl Sagan is still beloved and Ann Druyan is currently the writer, producer, and director of Cosmos: A Spacetime Odyssey, viewed by more than 400 million people in 181 countries. Warner Bros. is developing a feature film about how Carl and Ann fell in love during the making of NASA's Voyager Interstellar Record. This book reflects deeply on Sagan's relationship with her father and his legacy.

UNTAPPED MARKET: There are 56 million American adults who call themselves atheists, agnostics, and or just "nothing in particular." The majority are in their 20s and 30s and are often parents to young children, looking for a positive message to pass along. This book offers concrete suggestions for creating new, fresh rituals.

UNIQUELY FEMININE APPROACH: The majority of people who write about being secular are men. With her personal background, gorgeous prose, and uplifting, warm message, Sagan is a needed and welcoming voice.