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Praise for Hypernomics
"This book observes that markets self-organize their behavior based on product value and demand. It describes the specific steps required to determine the value of a new product compared to how many it will sell to make sound business decisions regarding product development. Doug Howarth's book is based on his years of experience with new product development in industry and should be considered essential for any business student."
--Paul Bevilaqua, PhD, Winner of the 2017 Daniel Guggenheim Medal
"Doug Howarth has a unique and insightful approach to markets based on decades of experience in industry. His book provides tools and techniques to understand the Value and Demand dynamics for all types of products. The rigorous data-driven approach is a refreshing contrast to the dogma of academia."
--Christian Smart, PhD, Author of Solving For Project Risk Management
"Doug Howarth's book is a fascinating introduction to business analysis. It engages the reader in an innovative reconsideration of The Law of Value and Demand in the light of the four- and five-dimensional coordinate systems.
The book's multidimensional approach amalgamates market analysis and philosophical insight in a provoking reevaluation of our economic behaviors and standards both in practical and theoretical terms."
-- Giannis Stamatellos, PhD, The American College of Greece; Author of Computer Ethics: A Global Perspective and Introduction to Presocratics: A Thematic Approach to Early Greek Philosophy
"This brilliantly researched, well-organized, and clearly written book will help us better understand The Law of Value and Demand. Additionally, the multidimensional views help us move from a single two-dimensional coordinate system to portray more information while providing new insights about value not previously known as demand changes over time."
-- Mike Chase, Author of over 100 magazine (Altitudes and Top Flight) and newspaper articles (Dallas Morning News)
Praise for Hypernomics
"This book observes that markets self-organize their behavior based on product value and demand. It describes the specific steps required to determine the value of a new product compared to how many it will sell to make sound business decisions regarding product development. Doug Howarth's book is based on his years of experience with new product development in industry and should be considered essential for any business student."
--Paul Bevilaqua, PhD, Winner of the 2017 Daniel Guggenheim Medal
"Doug Howarth has a unique and insightful approach to markets based on decades of experience in industry. His book provides tools and techniques to understand the Value and Demand dynamics for all types of products. The rigorous data-driven approach is a refreshing contrast to the dogma of academia."
--Christian Smart, PhD, Author of Solving For Project Risk Management
"Doug Howarth's book is a fascinating introduction to business analysis. It engages the reader in an innovative reconsideration of The Law of Value and Demand in the light of the four- and five-dimensional coordinate systems.
The book's multidimensional approach amalgamates market analysis and philosophical insight in a provoking reevaluation of our economic behaviors and standards both in practical and theoretical terms."
-- Giannis Stamatellos, PhD, The American College of Greece; Author of Computer Ethics: A Global Perspective and Introduction to Presocratics: A Thematic Approach to Early Greek Philosophy
"This brilliantly researched, well-organized, and clearly written book will help us better understand The Law of Value and Demand. Additionally, the multidimensional views help us move from a single two-dimensional coordinate system to portray more information while providing new insights about value not previously known as demand changes over time."
-- Mike Chase, Author of over 100 magazine (Altitudes and Top Flight) and newspaper articles (Dallas Morning News)
DOUG HOWARTH is the founder and CEO of Hypernomics Inc., a firm focusing on 4D market analytics. For the 31 years prior, he worked for Lockheed Martin's Skunk Works, where he worked as the F-117 Stealth Fighter Manufacturing Program Manager and retired as the head of their Parametric Analysis group.
Introduction 1
CHAPTER 1 A Brief History of Position and Direction 9
Ancient Maps 9
Geography Begins 13
Math and Position Problems 13
Summary 26
Vignette: Restaurant Math 27
CHAPTER 2 Four-Dimensional Systems 29
Dot Plots Begin 29
"X" Marks the Spot 30
Most Markets Don't Address Commodities 31
Cartesian Systems and Negativity 33
Geography Is Never Negative 38
Plotting in Four Dimensions 52
Summary 56
CHAPTER 3 Five-Dimensional Systems 57
Physical Changes over Time 57
Economic Changes over Time 62
Summary 69
CHAPTER 4 Value 71
Human Traits 71
What Does Value Mean in Hypernomics? 75
Determining Value 77
The Market as Laboratory 79
Summary 91
Vignette: The Value of Expanding One's Limits 92
CHAPTER 5 Demand 95
Demand Frontiers 95
Aggregate Demand 102
Average Demand 104
Minimum Demand 105
Proxy Demand 106
Submarket, Sub-Submarket, and Mission Market Demand Curves 107
Product Demand Curves 109
Summary 110
A Hypernomics Vignette: The Value of and Demand for Money 111
CHAPTER 6 Price and Quantity Determination 121
The General Problem Calls for Specifics 121
The Neoclassical View: The Law of Supply and Demand 122
Ferrous Blunder: Universal Claim of Upward-Sloping Supply Curves 125
The Hypernomics View: The Law of Value and Demand 128
Summary 133
A Hypernomics Vignette: The Law of Value and Demand 134
CHAPTER 7 Market Mapping and Financial Cat Scans 137
Got Eggs? 137
Market Map Boundaries 141
Feature and Price Gap Maps 143
Financial Cat Scans 146
Summary 155
CHAPTER 8 Aiming and Missing 157
Neoclassical Aiming 157
Immediate Aiming 158
Immediate Aiming in Hypernomics 163
Ultimate Aiming 165
Ultimate Aiming in Hypernomics 167
Summary 170
CHAPTER 9 N-Dimensional Systems 173
Common Object 1-Pie 174
Common Object 2-Logarithmic Scaling 176
Common Object 3-Rolodex 178
Common Object 4-Concentric Circle 180
Common Object 5-Parallelograms (as in Extendable Mirrors) 181
Starting from (0,0,0,0. . .0) 182
Summary 200
CHAPTER 10 An Amazon Mining Expedition 201
Summary 210
CHAPTER 11 More 211
Vignette: What Do Markets Look Like to Viruses? 213
CHAPTER 12 Appendix: Using Hypernomics on Your Own 217
Stating the Problem 220
Data Collection 221
Data Entry 223
Data Manipulation 225
Data Interpretation 229
Summary 235
Vignette: The Importance of Going Deep into the Data 237
CHAPTER 13 Neoclassical Economics and Hypernomics Differences 241
Glossary 243
References 247
Index 279
| Erscheinungsjahr: | 2024 |
|---|---|
| Fachbereich: | Allgemeines |
| Genre: | Mathematik |
| Rubrik: | Naturwissenschaften & Technik |
| Medium: | Buch |
| ISBN-13: | 9781394208883 |
| ISBN-10: | 139420888X |
| Sprache: | Englisch |
| Herstellernummer: | 1W394208880 |
| Einband: | Gebunden |
| Autor: | Howarth, Doug |
| Hersteller: | Wiley |
| Maße: | 234 x 155 x 30 mm |
| Von/Mit: | Doug Howarth |
| Erscheinungsdatum: | 31.01.2024 |
| Gewicht: | 0,476 kg |
DOUG HOWARTH is the founder and CEO of Hypernomics Inc., a firm focusing on 4D market analytics. For the 31 years prior, he worked for Lockheed Martin's Skunk Works, where he worked as the F-117 Stealth Fighter Manufacturing Program Manager and retired as the head of their Parametric Analysis group.
Introduction 1
CHAPTER 1 A Brief History of Position and Direction 9
Ancient Maps 9
Geography Begins 13
Math and Position Problems 13
Summary 26
Vignette: Restaurant Math 27
CHAPTER 2 Four-Dimensional Systems 29
Dot Plots Begin 29
"X" Marks the Spot 30
Most Markets Don't Address Commodities 31
Cartesian Systems and Negativity 33
Geography Is Never Negative 38
Plotting in Four Dimensions 52
Summary 56
CHAPTER 3 Five-Dimensional Systems 57
Physical Changes over Time 57
Economic Changes over Time 62
Summary 69
CHAPTER 4 Value 71
Human Traits 71
What Does Value Mean in Hypernomics? 75
Determining Value 77
The Market as Laboratory 79
Summary 91
Vignette: The Value of Expanding One's Limits 92
CHAPTER 5 Demand 95
Demand Frontiers 95
Aggregate Demand 102
Average Demand 104
Minimum Demand 105
Proxy Demand 106
Submarket, Sub-Submarket, and Mission Market Demand Curves 107
Product Demand Curves 109
Summary 110
A Hypernomics Vignette: The Value of and Demand for Money 111
CHAPTER 6 Price and Quantity Determination 121
The General Problem Calls for Specifics 121
The Neoclassical View: The Law of Supply and Demand 122
Ferrous Blunder: Universal Claim of Upward-Sloping Supply Curves 125
The Hypernomics View: The Law of Value and Demand 128
Summary 133
A Hypernomics Vignette: The Law of Value and Demand 134
CHAPTER 7 Market Mapping and Financial Cat Scans 137
Got Eggs? 137
Market Map Boundaries 141
Feature and Price Gap Maps 143
Financial Cat Scans 146
Summary 155
CHAPTER 8 Aiming and Missing 157
Neoclassical Aiming 157
Immediate Aiming 158
Immediate Aiming in Hypernomics 163
Ultimate Aiming 165
Ultimate Aiming in Hypernomics 167
Summary 170
CHAPTER 9 N-Dimensional Systems 173
Common Object 1-Pie 174
Common Object 2-Logarithmic Scaling 176
Common Object 3-Rolodex 178
Common Object 4-Concentric Circle 180
Common Object 5-Parallelograms (as in Extendable Mirrors) 181
Starting from (0,0,0,0. . .0) 182
Summary 200
CHAPTER 10 An Amazon Mining Expedition 201
Summary 210
CHAPTER 11 More 211
Vignette: What Do Markets Look Like to Viruses? 213
CHAPTER 12 Appendix: Using Hypernomics on Your Own 217
Stating the Problem 220
Data Collection 221
Data Entry 223
Data Manipulation 225
Data Interpretation 229
Summary 235
Vignette: The Importance of Going Deep into the Data 237
CHAPTER 13 Neoclassical Economics and Hypernomics Differences 241
Glossary 243
References 247
Index 279
| Erscheinungsjahr: | 2024 |
|---|---|
| Fachbereich: | Allgemeines |
| Genre: | Mathematik |
| Rubrik: | Naturwissenschaften & Technik |
| Medium: | Buch |
| ISBN-13: | 9781394208883 |
| ISBN-10: | 139420888X |
| Sprache: | Englisch |
| Herstellernummer: | 1W394208880 |
| Einband: | Gebunden |
| Autor: | Howarth, Doug |
| Hersteller: | Wiley |
| Maße: | 234 x 155 x 30 mm |
| Von/Mit: | Doug Howarth |
| Erscheinungsdatum: | 31.01.2024 |
| Gewicht: | 0,476 kg |
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