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If Then
How the Simulmatics Corporation Invented the Future
Taschenbuch von Jill Lepore
Sprache: Englisch

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Beschreibung
The Simulmatics Corporation, founded in 1959, mined data, targeted voters, accelerated news, manipulated consumers, destabilized politics, and disordered knowledge-decades before Facebook, Amazon, and Cambridge Analytica. Although Silicon Valley likes to imagine that it has no past, the scientists of Simulmatics are almost undoubtedly the long-dead ancestors of Mark Zuckerberg and Elon Musk-or so argues Jill Lepore, distinguished Harvard historian and New Yorker staff writer, in this "hilarious, scathing, and sobering" (David Runciman) account of the origins of predictive analytics and behavioral data science.
The Simulmatics Corporation, founded in 1959, mined data, targeted voters, accelerated news, manipulated consumers, destabilized politics, and disordered knowledge-decades before Facebook, Amazon, and Cambridge Analytica. Although Silicon Valley likes to imagine that it has no past, the scientists of Simulmatics are almost undoubtedly the long-dead ancestors of Mark Zuckerberg and Elon Musk-or so argues Jill Lepore, distinguished Harvard historian and New Yorker staff writer, in this "hilarious, scathing, and sobering" (David Runciman) account of the origins of predictive analytics and behavioral data science.
Über den Autor
Jill Lepore is the David Kemper '41 Professor of American History at Harvard University and a staff writer at The New Yorker. A two-time Pulitzer Prize finalist, her many books include the international bestseller These Truths and If Then, which was longlisted for the National Book Award.
Details
Erscheinungsjahr: 2021
Rubrik: Literaturwissenschaft
Medium: Taschenbuch
Reihe: Liveright
ISBN-13: 9781324091127
ISBN-10: 1324091126
Sprache: Englisch
Herstellernummer: 349112
Einband: Kartoniert / Broschiert
Autor: Lepore, Jill
Hersteller: Norton & Company
Abbildungen: 20 illustrations
Maße: 205 x 138 x 29 mm
Von/Mit: Jill Lepore
Erscheinungsdatum: 14.09.2021
Gewicht: 0,338 kg
Artikel-ID: 119634214
Über den Autor
Jill Lepore is the David Kemper '41 Professor of American History at Harvard University and a staff writer at The New Yorker. A two-time Pulitzer Prize finalist, her many books include the international bestseller These Truths and If Then, which was longlisted for the National Book Award.
Details
Erscheinungsjahr: 2021
Rubrik: Literaturwissenschaft
Medium: Taschenbuch
Reihe: Liveright
ISBN-13: 9781324091127
ISBN-10: 1324091126
Sprache: Englisch
Herstellernummer: 349112
Einband: Kartoniert / Broschiert
Autor: Lepore, Jill
Hersteller: Norton & Company
Abbildungen: 20 illustrations
Maße: 205 x 138 x 29 mm
Von/Mit: Jill Lepore
Erscheinungsdatum: 14.09.2021
Gewicht: 0,338 kg
Artikel-ID: 119634214
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