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Language Policy and Planning for the Modern Olympic Games
Buch von Jie Zhang
Sprache: Englisch

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Beschreibung

This book is the first longitudinal study that addresses language policy and planning in the context of a major international sporting event and examines the ideological, political, social, cultural, and economic effects of such context-specific policy initiatives on contemporary China. The book has important reference value for future research on language management at the supernational level and language services for linguistically complex events. At the same time, it presents some broader implications for current and future language policy makers, language educators and learners, particularly from non-English speaking backgrounds.

Foreword by Ingrid Piller

This book is the first longitudinal study that addresses language policy and planning in the context of a major international sporting event and examines the ideological, political, social, cultural, and economic effects of such context-specific policy initiatives on contemporary China. The book has important reference value for future research on language management at the supernational level and language services for linguistically complex events. At the same time, it presents some broader implications for current and future language policy makers, language educators and learners, particularly from non-English speaking backgrounds.

Foreword by Ingrid Piller

Über den Autor
Jie Zhang, Zhongnan University of Economics & Law, Wuhan, China.
Details
Erscheinungsjahr: 2021
Genre: Importe
Rubrik: Sprachwissenschaft
Medium: Buch
Inhalt: XVIII
263 S.
40 s/w Illustr.
20 s/w Tab.
40 b/w ill.
20 b/w tbl.
ISBN-13: 9781614516866
ISBN-10: 1614516863
Sprache: Englisch
Einband: Gebunden
Autor: Zhang, Jie
Hersteller: de Gruyter
De Gruyter Mouton
Maße: 233 x 160 x 21 mm
Von/Mit: Jie Zhang
Erscheinungsdatum: 19.04.2021
Gewicht: 0,534 kg
Artikel-ID: 111074691
Über den Autor
Jie Zhang, Zhongnan University of Economics & Law, Wuhan, China.
Details
Erscheinungsjahr: 2021
Genre: Importe
Rubrik: Sprachwissenschaft
Medium: Buch
Inhalt: XVIII
263 S.
40 s/w Illustr.
20 s/w Tab.
40 b/w ill.
20 b/w tbl.
ISBN-13: 9781614516866
ISBN-10: 1614516863
Sprache: Englisch
Einband: Gebunden
Autor: Zhang, Jie
Hersteller: de Gruyter
De Gruyter Mouton
Maße: 233 x 160 x 21 mm
Von/Mit: Jie Zhang
Erscheinungsdatum: 19.04.2021
Gewicht: 0,534 kg
Artikel-ID: 111074691
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