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Microsoft Secrets
How the World's Most Powerful Software Company Creates Technology, Shapes Markets, and Manages People
Taschenbuch von Michael A. Cusumano (u. a.)
Sprache: Englisch

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Beschreibung
Based on highly confidential interviews with personnel, internal memos, and top-secret company documents, this compelling portrait reveals the philosophy, style, and competitive strategies that have taken Microsoft to the heights of the high-tech industry.
Based on highly confidential interviews with personnel, internal memos, and top-secret company documents, this compelling portrait reveals the philosophy, style, and competitive strategies that have taken Microsoft to the heights of the high-tech industry.
Über den Autor
Michael A. Cusumano teaches strategy and technology managment at MIT's Sloan School of Management. He lives in Cambridge, Massachusetts.
Inhaltsverzeichnis
Contents
Preface to the Paperback Edition
Preface

Introduction
• Organizing and Managing the Company
Find "Smart" People Who Know the Technology and the Business
• Managing Creative People and Technical Skills
Organize Small Teams of Overlapping Functional Specialists
• Competing with Products and Standards
Pioneer and Orchestrate Evolving Mass Markets
• Defining Products and Development Processes
Focus Creativity by Evolving Features and "Fixing" Resources
• Developing and Shipping Products
Do Everything in Parallel, with Frequent Synchronizations
• Building a Learning Organization
Improve Through Continuous Self-Critiquing, Feedback, and Sharing
• Attack the Future!
Appendixes • Microsoft Chronology • Main Microsoft Desktop and Business Applications • Microsoft Operating Systems • Applications Division Employee Survey • Selected Chronology of Microsoft Agreements for the Information Highway
Interviews
Notes
Acknowledgments
Index
Details
Erscheinungsjahr: 1998
Fachbereich: Allgemeines
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
ISBN-13: 9780684855318
ISBN-10: 0684855313
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Cusumano, Michael A.
Richard, W. Selby
Selby, Richard W.
Hersteller: Touchstone
Maße: 216 x 140 x 32 mm
Von/Mit: Michael A. Cusumano (u. a.)
Erscheinungsdatum: 04.12.1998
Gewicht: 0,742 kg
Artikel-ID: 106827263
Über den Autor
Michael A. Cusumano teaches strategy and technology managment at MIT's Sloan School of Management. He lives in Cambridge, Massachusetts.
Inhaltsverzeichnis
Contents
Preface to the Paperback Edition
Preface

Introduction
• Organizing and Managing the Company
Find "Smart" People Who Know the Technology and the Business
• Managing Creative People and Technical Skills
Organize Small Teams of Overlapping Functional Specialists
• Competing with Products and Standards
Pioneer and Orchestrate Evolving Mass Markets
• Defining Products and Development Processes
Focus Creativity by Evolving Features and "Fixing" Resources
• Developing and Shipping Products
Do Everything in Parallel, with Frequent Synchronizations
• Building a Learning Organization
Improve Through Continuous Self-Critiquing, Feedback, and Sharing
• Attack the Future!
Appendixes • Microsoft Chronology • Main Microsoft Desktop and Business Applications • Microsoft Operating Systems • Applications Division Employee Survey • Selected Chronology of Microsoft Agreements for the Information Highway
Interviews
Notes
Acknowledgments
Index
Details
Erscheinungsjahr: 1998
Fachbereich: Allgemeines
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
ISBN-13: 9780684855318
ISBN-10: 0684855313
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Cusumano, Michael A.
Richard, W. Selby
Selby, Richard W.
Hersteller: Touchstone
Maße: 216 x 140 x 32 mm
Von/Mit: Michael A. Cusumano (u. a.)
Erscheinungsdatum: 04.12.1998
Gewicht: 0,742 kg
Artikel-ID: 106827263
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