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Beschreibung
Based on highly confidential interviews with personnel, internal memos, and top-secret company documents, this compelling portrait reveals the philosophy, style, and competitive strategies that have taken Microsoft to the heights of the high-tech industry.
Based on highly confidential interviews with personnel, internal memos, and top-secret company documents, this compelling portrait reveals the philosophy, style, and competitive strategies that have taken Microsoft to the heights of the high-tech industry.
Über den Autor
Michael A. Cusumano teaches strategy and technology managment at MIT's Sloan School of Management. He lives in Cambridge, Massachusetts.
Inhaltsverzeichnis
Contents
Preface to the Paperback Edition
Preface
Introduction
• Organizing and Managing the Company
Find "Smart" People Who Know the Technology and the Business
• Managing Creative People and Technical Skills
Organize Small Teams of Overlapping Functional Specialists
• Competing with Products and Standards
Pioneer and Orchestrate Evolving Mass Markets
• Defining Products and Development Processes
Focus Creativity by Evolving Features and "Fixing" Resources
• Developing and Shipping Products
Do Everything in Parallel, with Frequent Synchronizations
• Building a Learning Organization
Improve Through Continuous Self-Critiquing, Feedback, and Sharing
• Attack the Future!
Appendixes • Microsoft Chronology • Main Microsoft Desktop and Business Applications • Microsoft Operating Systems • Applications Division Employee Survey • Selected Chronology of Microsoft Agreements for the Information Highway
Interviews
Notes
Acknowledgments
Index
Preface to the Paperback Edition
Preface
Introduction
• Organizing and Managing the Company
Find "Smart" People Who Know the Technology and the Business
• Managing Creative People and Technical Skills
Organize Small Teams of Overlapping Functional Specialists
• Competing with Products and Standards
Pioneer and Orchestrate Evolving Mass Markets
• Defining Products and Development Processes
Focus Creativity by Evolving Features and "Fixing" Resources
• Developing and Shipping Products
Do Everything in Parallel, with Frequent Synchronizations
• Building a Learning Organization
Improve Through Continuous Self-Critiquing, Feedback, and Sharing
• Attack the Future!
Appendixes • Microsoft Chronology • Main Microsoft Desktop and Business Applications • Microsoft Operating Systems • Applications Division Employee Survey • Selected Chronology of Microsoft Agreements for the Information Highway
Interviews
Notes
Acknowledgments
Index
Details
Erscheinungsjahr: | 1998 |
---|---|
Fachbereich: | Allgemeines |
Genre: | Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
ISBN-13: | 9780684855318 |
ISBN-10: | 0684855313 |
Sprache: | Englisch |
Ausstattung / Beilage: | Paperback |
Einband: | Kartoniert / Broschiert |
Autor: |
Cusumano, Michael A.
Richard, W. Selby Selby, Richard W. |
Hersteller: | Touchstone |
Maße: | 216 x 140 x 32 mm |
Von/Mit: | Michael A. Cusumano (u. a.) |
Erscheinungsdatum: | 04.12.1998 |
Gewicht: | 0,742 kg |
Über den Autor
Michael A. Cusumano teaches strategy and technology managment at MIT's Sloan School of Management. He lives in Cambridge, Massachusetts.
Inhaltsverzeichnis
Contents
Preface to the Paperback Edition
Preface
Introduction
• Organizing and Managing the Company
Find "Smart" People Who Know the Technology and the Business
• Managing Creative People and Technical Skills
Organize Small Teams of Overlapping Functional Specialists
• Competing with Products and Standards
Pioneer and Orchestrate Evolving Mass Markets
• Defining Products and Development Processes
Focus Creativity by Evolving Features and "Fixing" Resources
• Developing and Shipping Products
Do Everything in Parallel, with Frequent Synchronizations
• Building a Learning Organization
Improve Through Continuous Self-Critiquing, Feedback, and Sharing
• Attack the Future!
Appendixes • Microsoft Chronology • Main Microsoft Desktop and Business Applications • Microsoft Operating Systems • Applications Division Employee Survey • Selected Chronology of Microsoft Agreements for the Information Highway
Interviews
Notes
Acknowledgments
Index
Preface to the Paperback Edition
Preface
Introduction
• Organizing and Managing the Company
Find "Smart" People Who Know the Technology and the Business
• Managing Creative People and Technical Skills
Organize Small Teams of Overlapping Functional Specialists
• Competing with Products and Standards
Pioneer and Orchestrate Evolving Mass Markets
• Defining Products and Development Processes
Focus Creativity by Evolving Features and "Fixing" Resources
• Developing and Shipping Products
Do Everything in Parallel, with Frequent Synchronizations
• Building a Learning Organization
Improve Through Continuous Self-Critiquing, Feedback, and Sharing
• Attack the Future!
Appendixes • Microsoft Chronology • Main Microsoft Desktop and Business Applications • Microsoft Operating Systems • Applications Division Employee Survey • Selected Chronology of Microsoft Agreements for the Information Highway
Interviews
Notes
Acknowledgments
Index
Details
Erscheinungsjahr: | 1998 |
---|---|
Fachbereich: | Allgemeines |
Genre: | Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
ISBN-13: | 9780684855318 |
ISBN-10: | 0684855313 |
Sprache: | Englisch |
Ausstattung / Beilage: | Paperback |
Einband: | Kartoniert / Broschiert |
Autor: |
Cusumano, Michael A.
Richard, W. Selby Selby, Richard W. |
Hersteller: | Touchstone |
Maße: | 216 x 140 x 32 mm |
Von/Mit: | Michael A. Cusumano (u. a.) |
Erscheinungsdatum: | 04.12.1998 |
Gewicht: | 0,742 kg |
Warnhinweis