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Englisch
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Beschreibung
Denny Hatch gives an exclusive inside's look at the art and science of direct mail creative technique - copy approaches, design, formats, offers - unlike anything ever before assembled. This new and updated edition includes an overview, complete with illustrations, of new trends in direct mail.
Denny Hatch gives an exclusive inside's look at the art and science of direct mail creative technique - copy approaches, design, formats, offers - unlike anything ever before assembled. This new and updated edition includes an overview, complete with illustrations, of new trends in direct mail.
Über den Autor
Denny Hatch is contributing editor of Target Marketing and a freelance direct mail copywriter, designer, and [...] 1984. along with his wife Peggy. he founded Who 's Mailing What, the only publication that Covel's the entire range of American direct mail for direct mailers.
Details
Erscheinungsjahr: | 1997 |
---|---|
Fachbereich: | Werbung & Marketing |
Genre: | Importe, Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Buch |
Inhalt: | Gebunden |
ISBN-13: | 9781566251624 |
ISBN-10: | 1566251621 |
Sprache: | Englisch |
Einband: | Gebunden |
Autor: | Hatch, Denison |
Hersteller: | Taylor Trade Publishing |
Verantwortliche Person für die EU: | Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
Maße: | 286 x 221 x 33 mm |
Von/Mit: | Denison Hatch |
Erscheinungsdatum: | 30.04.1997 |
Gewicht: | 1,583 kg |
Über den Autor
Denny Hatch is contributing editor of Target Marketing and a freelance direct mail copywriter, designer, and [...] 1984. along with his wife Peggy. he founded Who 's Mailing What, the only publication that Covel's the entire range of American direct mail for direct mailers.
Details
Erscheinungsjahr: | 1997 |
---|---|
Fachbereich: | Werbung & Marketing |
Genre: | Importe, Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Buch |
Inhalt: | Gebunden |
ISBN-13: | 9781566251624 |
ISBN-10: | 1566251621 |
Sprache: | Englisch |
Einband: | Gebunden |
Autor: | Hatch, Denison |
Hersteller: | Taylor Trade Publishing |
Verantwortliche Person für die EU: | Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
Maße: | 286 x 221 x 33 mm |
Von/Mit: | Denison Hatch |
Erscheinungsdatum: | 30.04.1997 |
Gewicht: | 1,583 kg |
Sicherheitshinweis