28,50 €*
Versandkostenfrei per Post / DHL
Aktuell nicht verfügbar
Anyone who blogs knows that it is a fun, creative way for sharing thoughts and opinions. Now imagine making money from that hobby! This practical, how-to guide shows you how you can get serious about using your blog and implement advertising, sponsorship, partnerships, and affiliate marketing options to turn your hobby into extra income, or even a full-time career.
Helpful examples and featured articles with topic experts and bloggers who have built successful business demonstrate how to promote your business or build a blog-based business.
* Discusses finding your niche, adhering to legal considerations, establishing your disclosure and privacy policies, and dealing responsibly with review requests
* Introduces ideas for advertising and other monetization options and recommends promotional avenues to explore
* Suggests creative ways to keep your blog fresh, unique, and interesting
* Provides tips for monitoring and measuring your success
Professional Blogging For Dummies opens the door to a world of money-making blogging possibilities!
Anyone who blogs knows that it is a fun, creative way for sharing thoughts and opinions. Now imagine making money from that hobby! This practical, how-to guide shows you how you can get serious about using your blog and implement advertising, sponsorship, partnerships, and affiliate marketing options to turn your hobby into extra income, or even a full-time career.
Helpful examples and featured articles with topic experts and bloggers who have built successful business demonstrate how to promote your business or build a blog-based business.
* Discusses finding your niche, adhering to legal considerations, establishing your disclosure and privacy policies, and dealing responsibly with review requests
* Introduces ideas for advertising and other monetization options and recommends promotional avenues to explore
* Suggests creative ways to keep your blog fresh, unique, and interesting
* Provides tips for monitoring and measuring your success
Professional Blogging For Dummies opens the door to a world of money-making blogging possibilities!
Foreword xix
Introduction 1
Part I: Getting Started with the Business of Blogging 7
Chapter 1: Examining Blogging at the Professional Level 9
Chapter 2: Finding Your Niche in the Blogosphere 33
Chapter 3: Protecting Your Blog with Appropriate Business Policies and Practices 55
Part II: Making Money with Your Blog 79
Chapter 4: Monetizing Your Blog Strategy 81
Chapter 5: Selling Products or Services on Your Blog 97
Chapter 6: Making Money from Advertising 117
Chapter 7: Getting Paid for Your Words 151
Part III: Building Your Blog, Step by Step 169
Chapter 8: Choosing Your Blog Name, Platform, and Web Hosting 171
Chapter 9: Designing Your Blog 189
Chapter 10: Developing Your Blog Content 211
Part IV: Maximizing Your Blog's Success 237
Chapter 11: Getting the Word Out about Your Blog 239
Chapter 12: Responding When Companies Come Calling 267
Chapter 13: Monitoring and Measuring: Why They Matter 283
Chapter 14: Keeping Your Blog Fresh 303
Part V: The Part of Tens 317
Chapter 15: Ten Common Mistakes and How to Avoid Them 319
Chapter 16: Ten (Or More) Blogs You Can Learn from Simply by Reading 327
Chapter 17: Ten Tips for Jump-Starting Your Creativity 335
Index 343
Erscheinungsjahr: | 2010 |
---|---|
Genre: | Informatik |
Rubrik: | Naturwissenschaften & Technik |
Medium: | Taschenbuch |
Inhalt: | 384 S. |
ISBN-13: | 9780470601792 |
ISBN-10: | 0470601795 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: | Getgood, Susan J |
Hersteller: |
Wiley
John Wiley & Sons |
Maße: | 235 x 191 x 21 mm |
Von/Mit: | Susan J Getgood |
Erscheinungsdatum: | 26.07.2010 |
Gewicht: | 0,719 kg |
Foreword xix
Introduction 1
Part I: Getting Started with the Business of Blogging 7
Chapter 1: Examining Blogging at the Professional Level 9
Chapter 2: Finding Your Niche in the Blogosphere 33
Chapter 3: Protecting Your Blog with Appropriate Business Policies and Practices 55
Part II: Making Money with Your Blog 79
Chapter 4: Monetizing Your Blog Strategy 81
Chapter 5: Selling Products or Services on Your Blog 97
Chapter 6: Making Money from Advertising 117
Chapter 7: Getting Paid for Your Words 151
Part III: Building Your Blog, Step by Step 169
Chapter 8: Choosing Your Blog Name, Platform, and Web Hosting 171
Chapter 9: Designing Your Blog 189
Chapter 10: Developing Your Blog Content 211
Part IV: Maximizing Your Blog's Success 237
Chapter 11: Getting the Word Out about Your Blog 239
Chapter 12: Responding When Companies Come Calling 267
Chapter 13: Monitoring and Measuring: Why They Matter 283
Chapter 14: Keeping Your Blog Fresh 303
Part V: The Part of Tens 317
Chapter 15: Ten Common Mistakes and How to Avoid Them 319
Chapter 16: Ten (Or More) Blogs You Can Learn from Simply by Reading 327
Chapter 17: Ten Tips for Jump-Starting Your Creativity 335
Index 343
Erscheinungsjahr: | 2010 |
---|---|
Genre: | Informatik |
Rubrik: | Naturwissenschaften & Technik |
Medium: | Taschenbuch |
Inhalt: | 384 S. |
ISBN-13: | 9780470601792 |
ISBN-10: | 0470601795 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: | Getgood, Susan J |
Hersteller: |
Wiley
John Wiley & Sons |
Maße: | 235 x 191 x 21 mm |
Von/Mit: | Susan J Getgood |
Erscheinungsdatum: | 26.07.2010 |
Gewicht: | 0,719 kg |