Strategic Management: Text and Cases ISE

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Beschreibung

Strategic Management: Text and Cases, Eleventh edition, written by authors Dess, McNamara, Eisner, and Sauerwald continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor.

They provide separate chapters on the role of intellectual assets in value creation (Ch. 4), entrepreneurial strategy and competitive dynamics (Ch. 8), and fostering entrepreneurship in established organizations (Ch. 12). This version includes all the text and 38 cases.

Über den Autor

Gregory G. Dess is the Andrew R. Cecil Endowed Chair in Management at the University of Texas at Dallas. His primary research interests are in strategic management, organization environment relationships, and knowledge management. He has published numerous articles on these subjects in both academic and practitioner-oriented journals. He also serves on the editorial boards of a wide range of practitioner-oriented and academic journals. In August 2000, he was inducted into the Academy of Management Journal Hall of Fame as one of its charter members. Professor Dess has conducted executive programs in the United States, Europe, Africa, Hong Kong, and Australia. During 1994 he was a Fulbright Scholar in Oporto, Portugal. In 2009, he received an honorary doctorate from the University of Bern (Switzerland). He received his PhD in business administration from the University of Washington (Seattle) and a BIE degree from Georgia Tech.

Inhaltsverzeichnis

PART 1: STRATEGIC ANALYSIS
Chapter 1: Strategic Management: Creating Competitive Advantages
Chapter 2: Analyzing the External Environment of the Firm
Chapter 3: Assessing the Internal Environment of the Firm

Details

Erscheinungsjahr:	2023
Fachbereich:	Management
Genre:	Importe , Wirtschaft
Rubrik:	Recht & Wirtschaft
Medium:	Taschenbuch
Inhalt:	Kartoniert / Broschiert
ISBN-13:	9781266200465
ISBN-10:	1266200460
Sprache:	Englisch
Einband:	Kartoniert / Broschiert
Autor:	Eisner, Alan Lumpkin, G. T. Mcnamara, Gerry Dess, Gregory
Hersteller:	McGraw-Hill Education
Verantwortliche Person für die EU:	preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Maße:	252 x 202 x 30 mm
Von/Mit:	Alan Eisner (u. a.)
Erscheinungsdatum:	06.03.2023
Gewicht:	1,578 kg

Artikel-ID: 125824720

Über den Autor

Inhaltsverzeichnis

Details

Erscheinungsjahr:	2023
Fachbereich:	Management
Genre:	Importe , Wirtschaft
Rubrik:	Recht & Wirtschaft
Medium:	Taschenbuch
Inhalt:	Kartoniert / Broschiert
ISBN-13:	9781266200465
ISBN-10:	1266200460
Sprache:	Englisch
Einband:	Kartoniert / Broschiert
Autor:	Eisner, Alan Lumpkin, G. T. Mcnamara, Gerry Dess, Gregory
Hersteller:	McGraw-Hill Education
Verantwortliche Person für die EU:	preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Maße:	252 x 202 x 30 mm
Von/Mit:	Alan Eisner (u. a.)
Erscheinungsdatum:	06.03.2023
Gewicht:	1,578 kg