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Englisch
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Beschreibung
Understand how to align your communication to your organization's goals, strategy and brand values effectively, to increase employee engagement and make a real difference to the success of your business.
Understand how to align your communication to your organization's goals, strategy and brand values effectively, to increase employee engagement and make a real difference to the success of your business.
Über den Autor
Sue Dewhurst; Liam FitzPatrick
Inhaltsverzeichnis
Chapter - 01: Making the case for employee communications - Understanding the value leading practitioners add; Chapter - 02: Conducting your own employee communications audit - Tools and tips from experts; Chapter - 03: Setting objectives - Considerations and templates that work based on real life examples; Chapter - 04: Understanding your audience - Building a realistic profile of your workforce and how to use it; Chapter - 05: Defining your messages - Insights from pros on why it matters, how to define them, get them agreed and stick to them; Chapter - 06: Channel choices for employee communications - What to consider when choosing and using methods; Chapter - 07: Line managers as communicators - How to help them add the most value; Chapter - 08: Making it happen - Overcoming obstacles and project management when implementing employee communications; Chapter - 09: Change and transformation - Understanding the differences for effective employee communication; Chapter - 10: The Changing Nature of Work and the Workplace; Chapter - 11: Listening and Employee Voice; Chapter - 12: Communicating in tough times - Preparing leaders for delivering tough messages; Chapter - 13: Is it working? - Evaluation and measurement of an employee communication strategy that adds value; Chapter - 14: Communicating on purpose - Helping employees find meaning in the modern workplace
Details
Erscheinungsjahr: | 2022 |
---|---|
Fachbereich: | Werbung & Marketing |
Genre: | Importe, Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
Inhalt: | Kartoniert / Broschiert |
ISBN-13: | 9781398604483 |
ISBN-10: | 1398604488 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: |
Dewhurst, Sue
Fitzpatrick, Liam |
Auflage: | 2nd edition |
Hersteller: | Kogan Page |
Verantwortliche Person für die EU: | Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
Maße: | 233 x 157 x 27 mm |
Von/Mit: | Sue Dewhurst (u. a.) |
Erscheinungsdatum: | 26.04.2022 |
Gewicht: | 0,648 kg |
Über den Autor
Sue Dewhurst; Liam FitzPatrick
Inhaltsverzeichnis
Chapter - 01: Making the case for employee communications - Understanding the value leading practitioners add; Chapter - 02: Conducting your own employee communications audit - Tools and tips from experts; Chapter - 03: Setting objectives - Considerations and templates that work based on real life examples; Chapter - 04: Understanding your audience - Building a realistic profile of your workforce and how to use it; Chapter - 05: Defining your messages - Insights from pros on why it matters, how to define them, get them agreed and stick to them; Chapter - 06: Channel choices for employee communications - What to consider when choosing and using methods; Chapter - 07: Line managers as communicators - How to help them add the most value; Chapter - 08: Making it happen - Overcoming obstacles and project management when implementing employee communications; Chapter - 09: Change and transformation - Understanding the differences for effective employee communication; Chapter - 10: The Changing Nature of Work and the Workplace; Chapter - 11: Listening and Employee Voice; Chapter - 12: Communicating in tough times - Preparing leaders for delivering tough messages; Chapter - 13: Is it working? - Evaluation and measurement of an employee communication strategy that adds value; Chapter - 14: Communicating on purpose - Helping employees find meaning in the modern workplace
Details
Erscheinungsjahr: | 2022 |
---|---|
Fachbereich: | Werbung & Marketing |
Genre: | Importe, Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
Inhalt: | Kartoniert / Broschiert |
ISBN-13: | 9781398604483 |
ISBN-10: | 1398604488 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: |
Dewhurst, Sue
Fitzpatrick, Liam |
Auflage: | 2nd edition |
Hersteller: | Kogan Page |
Verantwortliche Person für die EU: | Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
Maße: | 233 x 157 x 27 mm |
Von/Mit: | Sue Dewhurst (u. a.) |
Erscheinungsdatum: | 26.04.2022 |
Gewicht: | 0,648 kg |
Sicherheitshinweis