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Teaching Business Discourse
Taschenbuch von Cornelia Ilie (u. a.)
Sprache: Englisch

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Beschreibung
This book presents research in business discourse and offers pedagogical approaches to teaching business discourse in both classroom and consultancy contexts that address the key issues of dealing with different types of learners, developing teaching materials and evaluation. Drawing on the authors¿ extensive experience of researching business discourse from a variety of different perspectives including pragmatics, discourse analysis, rhetoric, and language for specific purposes, it demonstrates how these approaches may be applied to teaching. Each chapter includes a list of additional readings, together with a number of practical tasks designed to help readers apply the materials presented. Case studies are used throughout the book to illustrate the concepts, thus equipping readers with a set of research tools to extend their own understanding of how language and communication operate in business contexts, as well introducing them to a variety of research-based ideas that can be translated easily into a classroom setting. The book is cross-cultural in scope as it includes perspectives from a range of different contexts. It represents a significant advance in current literature and will provide a valuable resource for students and scholars of applied linguistics, business communication, and business discourse, in addition to teachers of Business English.
This book presents research in business discourse and offers pedagogical approaches to teaching business discourse in both classroom and consultancy contexts that address the key issues of dealing with different types of learners, developing teaching materials and evaluation. Drawing on the authors¿ extensive experience of researching business discourse from a variety of different perspectives including pragmatics, discourse analysis, rhetoric, and language for specific purposes, it demonstrates how these approaches may be applied to teaching. Each chapter includes a list of additional readings, together with a number of practical tasks designed to help readers apply the materials presented. Case studies are used throughout the book to illustrate the concepts, thus equipping readers with a set of research tools to extend their own understanding of how language and communication operate in business contexts, as well introducing them to a variety of research-based ideas that can be translated easily into a classroom setting. The book is cross-cultural in scope as it includes perspectives from a range of different contexts. It represents a significant advance in current literature and will provide a valuable resource for students and scholars of applied linguistics, business communication, and business discourse, in addition to teachers of Business English.
Über den Autor
Cornelia Ilie is Professor of Linguistics and Rhetoric, Strömstad Academy, Sweden.
Catherine Nickerson is Professor of Business Communication at Zayed University, United Arab Emirates.
Brigitte Planken is Associate Professor of Communication and Information Studies, Radboud University, the Netherlands.
Zusammenfassung

Offers a range of approaches to teaching business discourse that are grounded in the latest research

Features case studies which illustrate business discourse examples, and includes interviews with prominent business discourse teachers

Demonstrates how a range of different research perspectives may be applied to teaching, including pragmatics, discourse analysis, rhetoric and language for specific purposes

Offers readers a set of research tools to extend their own understanding of how language and communication operate in business contexts, as well as a variety of research-based ideas that can be translated easily into a classroom setting

Inhaltsverzeichnis
Part I: An Introduction to Teaching Business Discourse.- Chapter 1. What is Business Discourse Teaching.- Chapter 2. The Future of Business Discourse Teaching.- Chapter 3. Research Methodologies and Business Discourse Teaching.- Part II: Projects & Materials.- Chapter 4. Research and Client-based projects.- Chapter 5. Consultancy-based projects.- Chapter 6. Business Discourse Teaching Materials.- Part III: Business Discourse at the Practice-Classroom Interface.- Chapter 7. Learners and Business Discourse Learning Outcomes.- Chapter 8. Interviews with Business Discourse Teachers.- Chapter 9. Case Studies in Teaching.- Part IV: A Guide to Resources for Business Discourse Teaching.- Chapter 10. A Guide to Resources for Business Discourse Teaching.
Details
Erscheinungsjahr: 2018
Genre: Allg. & vergl. Sprachwissenschaft
Rubrik: Sprachwissenschaft
Medium: Taschenbuch
Reihe: Research and Practice in Applied Linguistics
Inhalt: vii
197 S.
3 s/w Illustr.
197 p. 3 illus.
ISBN-13: 9783319964744
ISBN-10: 3319964747
Sprache: Englisch
Herstellernummer: 978-3-319-96474-4
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Ilie, Cornelia
Planken, Brigitte
Nickerson, Catherine
Auflage: 1st ed. 2019
Hersteller: Springer International Publishing
Springer International Publishing AG
Research and Practice in Applied Linguistics
Maße: 235 x 155 x 12 mm
Von/Mit: Cornelia Ilie (u. a.)
Erscheinungsdatum: 01.11.2018
Gewicht: 0,324 kg
Artikel-ID: 113979781
Über den Autor
Cornelia Ilie is Professor of Linguistics and Rhetoric, Strömstad Academy, Sweden.
Catherine Nickerson is Professor of Business Communication at Zayed University, United Arab Emirates.
Brigitte Planken is Associate Professor of Communication and Information Studies, Radboud University, the Netherlands.
Zusammenfassung

Offers a range of approaches to teaching business discourse that are grounded in the latest research

Features case studies which illustrate business discourse examples, and includes interviews with prominent business discourse teachers

Demonstrates how a range of different research perspectives may be applied to teaching, including pragmatics, discourse analysis, rhetoric and language for specific purposes

Offers readers a set of research tools to extend their own understanding of how language and communication operate in business contexts, as well as a variety of research-based ideas that can be translated easily into a classroom setting

Inhaltsverzeichnis
Part I: An Introduction to Teaching Business Discourse.- Chapter 1. What is Business Discourse Teaching.- Chapter 2. The Future of Business Discourse Teaching.- Chapter 3. Research Methodologies and Business Discourse Teaching.- Part II: Projects & Materials.- Chapter 4. Research and Client-based projects.- Chapter 5. Consultancy-based projects.- Chapter 6. Business Discourse Teaching Materials.- Part III: Business Discourse at the Practice-Classroom Interface.- Chapter 7. Learners and Business Discourse Learning Outcomes.- Chapter 8. Interviews with Business Discourse Teachers.- Chapter 9. Case Studies in Teaching.- Part IV: A Guide to Resources for Business Discourse Teaching.- Chapter 10. A Guide to Resources for Business Discourse Teaching.
Details
Erscheinungsjahr: 2018
Genre: Allg. & vergl. Sprachwissenschaft
Rubrik: Sprachwissenschaft
Medium: Taschenbuch
Reihe: Research and Practice in Applied Linguistics
Inhalt: vii
197 S.
3 s/w Illustr.
197 p. 3 illus.
ISBN-13: 9783319964744
ISBN-10: 3319964747
Sprache: Englisch
Herstellernummer: 978-3-319-96474-4
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Ilie, Cornelia
Planken, Brigitte
Nickerson, Catherine
Auflage: 1st ed. 2019
Hersteller: Springer International Publishing
Springer International Publishing AG
Research and Practice in Applied Linguistics
Maße: 235 x 155 x 12 mm
Von/Mit: Cornelia Ilie (u. a.)
Erscheinungsdatum: 01.11.2018
Gewicht: 0,324 kg
Artikel-ID: 113979781
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