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Cover: 9781781256756 | The Long and the Short of It | John Kay | Taschenbuch | XVI | Englisch
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The Long and the Short of It
A guide to finance and investment for normally intelligent people who aren't in the industry
Taschenbuch von John Kay
Sprache: Englisch

20,45 €*

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Lieferzeit 1-2 Wochen

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Beschreibung
This book provides a guide to the complexities of modern finance. It describes the basics of investment and the sophisticated innovations of the modern financial system. It explains how the follies of finance have threatened the stability of the world economy, and describes an environment that is complex and sophisticated, but greedy, cynical and self-interested. This book explains how to put your finances in the only hands you can confidently trust - your own. Readers will learn everything they need to be their own investment manager. They will recognise their investment options, the institutions that try to sell them, and how to distinguish between fact and fiction in what companies say. They will discover the principles of sound investment and the research that supports these principles. Crucially, they will learn a practical investment strategy and how to implement it. Leading economist and hugely successful investor John Kay uses his academic credentials and practical experience to lay out the key principles of investment with characteristic clarity and dry humour. This is the only book about finance and investment anyone needs, and the one book they must have.
This book provides a guide to the complexities of modern finance. It describes the basics of investment and the sophisticated innovations of the modern financial system. It explains how the follies of finance have threatened the stability of the world economy, and describes an environment that is complex and sophisticated, but greedy, cynical and self-interested. This book explains how to put your finances in the only hands you can confidently trust - your own. Readers will learn everything they need to be their own investment manager. They will recognise their investment options, the institutions that try to sell them, and how to distinguish between fact and fiction in what companies say. They will discover the principles of sound investment and the research that supports these principles. Crucially, they will learn a practical investment strategy and how to implement it. Leading economist and hugely successful investor John Kay uses his academic credentials and practical experience to lay out the key principles of investment with characteristic clarity and dry humour. This is the only book about finance and investment anyone needs, and the one book they must have.
Über den Autor
John Kay
Details
Erscheinungsjahr: 2016
Fachbereich: Betriebswirtschaft
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: XVI
288 S.
ISBN-13: 9781781256756
ISBN-10: 1781256756
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Kay, John
Hersteller: Profile Books Ltd
Maße: 198 x 128 x 25 mm
Von/Mit: John Kay
Erscheinungsdatum: 01.12.2016
Gewicht: 0,25 kg
Artikel-ID: 103517886
Über den Autor
John Kay
Details
Erscheinungsjahr: 2016
Fachbereich: Betriebswirtschaft
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: XVI
288 S.
ISBN-13: 9781781256756
ISBN-10: 1781256756
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Kay, John
Hersteller: Profile Books Ltd
Maße: 198 x 128 x 25 mm
Von/Mit: John Kay
Erscheinungsdatum: 01.12.2016
Gewicht: 0,25 kg
Artikel-ID: 103517886
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