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Your field is still maturing, yet your profession is one of the fastest growing in the world. There are tons of books and blogs written by success professionals sharing their experiences and strategies, but how do you know what will work for your specific situation? Whose advice is the expertise you can trust?
Wayne McCulloch has more than 25 years of experience in the software industry-years spent in training, adoption, and customer experience, the building blocks for customer success. Now he's sharing what he knows as a chief customer officer leading global success functions. In The Seven Pillars of Customer Success, Wayne provides an adaptable framework for building a strong customer success organization. From customer journey actions to the development of transformation advisors, you'll read detailed examples of how companies have put these seven pillars to the test. To create a culture of customer success and stand out in the marketplace, you need a proven framework and knowledgeable perspective-this book provides both, and more.
Your field is still maturing, yet your profession is one of the fastest growing in the world. There are tons of books and blogs written by success professionals sharing their experiences and strategies, but how do you know what will work for your specific situation? Whose advice is the expertise you can trust?
Wayne McCulloch has more than 25 years of experience in the software industry-years spent in training, adoption, and customer experience, the building blocks for customer success. Now he's sharing what he knows as a chief customer officer leading global success functions. In The Seven Pillars of Customer Success, Wayne provides an adaptable framework for building a strong customer success organization. From customer journey actions to the development of transformation advisors, you'll read detailed examples of how companies have put these seven pillars to the test. To create a culture of customer success and stand out in the marketplace, you need a proven framework and knowledgeable perspective-this book provides both, and more.
Wayne began his software career at PeopleSoft and Vignette before becoming an SVP at Salesforce, the Chief Customer Officer at Kony, Inc., and the VP of the Customer Success Group at Looker. For more information about The Seven Pillars, including downloadable templates and training and certification materials, visit [...]
| Erscheinungsjahr: | 2021 |
|---|---|
| Fachbereich: | Allgemeines |
| Genre: | Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Buch |
| Inhalt: | Gebunden |
| ISBN-13: | 9781544516615 |
| ISBN-10: | 1544516614 |
| Sprache: | Englisch |
| Ausstattung / Beilage: | HC gerader Rücken mit Schutzumschlag |
| Einband: | Gebunden |
| Autor: | McCulloch, Wayne |
| Hersteller: | Lioncrest Publishing |
| Maße: | 222 x 145 x 24 mm |
| Von/Mit: | Wayne McCulloch |
| Erscheinungsdatum: | 07.04.2021 |
| Gewicht: | 0,632 kg |
Wayne began his software career at PeopleSoft and Vignette before becoming an SVP at Salesforce, the Chief Customer Officer at Kony, Inc., and the VP of the Customer Success Group at Looker. For more information about The Seven Pillars, including downloadable templates and training and certification materials, visit [...]
| Erscheinungsjahr: | 2021 |
|---|---|
| Fachbereich: | Allgemeines |
| Genre: | Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Buch |
| Inhalt: | Gebunden |
| ISBN-13: | 9781544516615 |
| ISBN-10: | 1544516614 |
| Sprache: | Englisch |
| Ausstattung / Beilage: | HC gerader Rücken mit Schutzumschlag |
| Einband: | Gebunden |
| Autor: | McCulloch, Wayne |
| Hersteller: | Lioncrest Publishing |
| Maße: | 222 x 145 x 24 mm |
| Von/Mit: | Wayne McCulloch |
| Erscheinungsdatum: | 07.04.2021 |
| Gewicht: | 0,632 kg |
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