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Cover: 9781788160063 | Trust Me I'm Lying | Confessions of a Media Manipulator | Ryan Holiday
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Trust Me I'm Lying
Confessions of a Media Manipulator
Taschenbuch von Ryan Holiday
Sprache: Englisch

18,40 €*

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Lieferzeit 1-2 Wochen

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Beschreibung
Recently, fake news has become real news, making headlines as its consequences become crushingly obvious in political upsets and global turmoil. But it's not new - you've seen it all before. A malicious online rumour costs a company millions. Politically motivated 'fake news' stories are planted and disseminated to influence elections. Some product or celebrity zooms from total obscurity to viral sensation. Anonymous sources and speculation become national conversation. What you don't know is that someone is responsible for all this. Usually, someone like Ryan Holiday: a media manipulator.Holiday wrote this book to explain how media manipulators work, how to spot their fingerprints, how to fight them, and how (if you must) to emulate their tactics. Why is he giving away these secrets? Because he's tired of a world where trolls hijack debates, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. He's pulling back the curtain because it's time everyone understands how things really work.
Recently, fake news has become real news, making headlines as its consequences become crushingly obvious in political upsets and global turmoil. But it's not new - you've seen it all before. A malicious online rumour costs a company millions. Politically motivated 'fake news' stories are planted and disseminated to influence elections. Some product or celebrity zooms from total obscurity to viral sensation. Anonymous sources and speculation become national conversation. What you don't know is that someone is responsible for all this. Usually, someone like Ryan Holiday: a media manipulator.Holiday wrote this book to explain how media manipulators work, how to spot their fingerprints, how to fight them, and how (if you must) to emulate their tactics. Why is he giving away these secrets? Because he's tired of a world where trolls hijack debates, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. He's pulling back the curtain because it's time everyone understands how things really work.
Über den Autor

Ryan Holiday is one of the world's bestselling living philosophers. His books, including The Obstacle Is the Way, Ego Is the Enemy, The Daily Stoic, and the # 1 New York Times bestseller Stillness Is the Key, appear in more than 40 languages and have sold more than 4 million copies. Together, they've spent over 300 weeks on the bestseller lists. He lives outside Austin with his wife and two boys...and a small herd of cows and donkeys and goats. His bookstore, The Painted Porch, sits on historic Main St in Bastrop, Texas.

Follow Ryan on Twitter [...] and visit his website [...]

Details
Erscheinungsjahr: 2018
Fachbereich: Werbung & Marketing
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781788160063
ISBN-10: 1788160061
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Holiday, Ryan
Hersteller: Profile Books Ltd
Maße: 198 x 128 x 30 mm
Von/Mit: Ryan Holiday
Erscheinungsdatum: 01.02.2018
Gewicht: 0,326 kg
Artikel-ID: 113653619
Über den Autor

Ryan Holiday is one of the world's bestselling living philosophers. His books, including The Obstacle Is the Way, Ego Is the Enemy, The Daily Stoic, and the # 1 New York Times bestseller Stillness Is the Key, appear in more than 40 languages and have sold more than 4 million copies. Together, they've spent over 300 weeks on the bestseller lists. He lives outside Austin with his wife and two boys...and a small herd of cows and donkeys and goats. His bookstore, The Painted Porch, sits on historic Main St in Bastrop, Texas.

Follow Ryan on Twitter [...] and visit his website [...]

Details
Erscheinungsjahr: 2018
Fachbereich: Werbung & Marketing
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781788160063
ISBN-10: 1788160061
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Holiday, Ryan
Hersteller: Profile Books Ltd
Maße: 198 x 128 x 30 mm
Von/Mit: Ryan Holiday
Erscheinungsdatum: 01.02.2018
Gewicht: 0,326 kg
Artikel-ID: 113653619
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