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Cover: 9781910174180 | Smart Engagement | Why, What, Who and How | John Aston (u. a.) | Buch
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Smart Engagement
Why, What, Who and How
Taschenbuch von John Aston (u. a.)
Sprache: Englisch

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Beschreibung
Businesses that thrive in the 21st century will be those that are smart about "engagement". These businesses are the best at adapting to changing societal concerns, expectations, risks and opportunities and they know how to generate sustainable outcomes.However, while many companies talk a lot about stakeholder engagement, very few do it in a way that genuinely contributes to business success. In many cases companies engage the wrong people on the wrong issues at the wrong time; they plan too much and do too little; they slide into PR-mode or they undermine relationships by creating expectations that can't be [...] Engagement can help you plan an engagement programme that is integrated into your core business. John Aston and Alan Knight draw on nearly 50 years of practical expertise in the field of natural resources, energy and infrastructure, chemicals, aeronautics, the financial sector, environmental management, social responsibility and capacity building. They distil the best from current research and offer a robust guide to best practice. This is not abstract process guidelines; it is a straightforward, no-nonsense and practical approach to engagement, focused on results and value creation.
Businesses that thrive in the 21st century will be those that are smart about "engagement". These businesses are the best at adapting to changing societal concerns, expectations, risks and opportunities and they know how to generate sustainable outcomes.However, while many companies talk a lot about stakeholder engagement, very few do it in a way that genuinely contributes to business success. In many cases companies engage the wrong people on the wrong issues at the wrong time; they plan too much and do too little; they slide into PR-mode or they undermine relationships by creating expectations that can't be [...] Engagement can help you plan an engagement programme that is integrated into your core business. John Aston and Alan Knight draw on nearly 50 years of practical expertise in the field of natural resources, energy and infrastructure, chemicals, aeronautics, the financial sector, environmental management, social responsibility and capacity building. They distil the best from current research and offer a robust guide to best practice. This is not abstract process guidelines; it is a straightforward, no-nonsense and practical approach to engagement, focused on results and value creation.
Über den Autor
Aston, John; Knight, Alan
Inhaltsverzeichnis
1. Introduction2. The Smart Engagement Framework3. Why engage4. What to engage on5. Who's involved6. How to engageKey TermsFurther Reading
Details
Erscheinungsjahr: 2014
Fachbereich: Allgemeines
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Einband - flex.(Paperback)
ISBN-13: 9781910174180
ISBN-10: 1910174181
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Aston, John
Knight, Alan
Hersteller: Routledge
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 210 x 148 x 6 mm
Von/Mit: John Aston (u. a.)
Erscheinungsdatum: 03.07.2014
Gewicht: 0,157 kg
Artikel-ID: 128471173
Über den Autor
Aston, John; Knight, Alan
Inhaltsverzeichnis
1. Introduction2. The Smart Engagement Framework3. Why engage4. What to engage on5. Who's involved6. How to engageKey TermsFurther Reading
Details
Erscheinungsjahr: 2014
Fachbereich: Allgemeines
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Einband - flex.(Paperback)
ISBN-13: 9781910174180
ISBN-10: 1910174181
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Aston, John
Knight, Alan
Hersteller: Routledge
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 210 x 148 x 6 mm
Von/Mit: John Aston (u. a.)
Erscheinungsdatum: 03.07.2014
Gewicht: 0,157 kg
Artikel-ID: 128471173
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