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First you will understand the value of a technical community: why you need to foster a community and how to do it. Then you will learn how to be involved in community building on a daily basis: finding the right audience, walking the tightrope between representing the company and building a personal brand, in-person events, and more.
Featuring interviews with Developer Relations professionals from many successful companies including Red Hat, Google, Chef, Docker, Mozilla, SparkPost, Heroku, Twilio, CoreOS, and more, and with a foreword by Jono Bacon, The Business Value of Developer Relations is the perfect book for anyone who is working in the tech industry and wants to understand where DevRel is now and how to get involved. Don¿t get left behind ¿ join the community today.
What Yoüll Learn Define community and sell community to your company
Find, build, and engage with the community
Determine how and when to hire community managers
Build your own personal brand
Who This Book Is For
Any business leaders/owners/stakeholders in the tech industry, tech evangelists, community managers or developer advocates.
First you will understand the value of a technical community: why you need to foster a community and how to do it. Then you will learn how to be involved in community building on a daily basis: finding the right audience, walking the tightrope between representing the company and building a personal brand, in-person events, and more.
Featuring interviews with Developer Relations professionals from many successful companies including Red Hat, Google, Chef, Docker, Mozilla, SparkPost, Heroku, Twilio, CoreOS, and more, and with a foreword by Jono Bacon, The Business Value of Developer Relations is the perfect book for anyone who is working in the tech industry and wants to understand where DevRel is now and how to get involved. Don¿t get left behind ¿ join the community today.
What Yoüll Learn Define community and sell community to your company
Find, build, and engage with the community
Determine how and when to hire community managers
Build your own personal brand
Who This Book Is For
Any business leaders/owners/stakeholders in the tech industry, tech evangelists, community managers or developer advocates.
Mary Thengvall is a connector of people at heart, both personally and professionally. She loves digging into the strategy of how to build and foster developer communities and has been doing so for over 10 years. After building community programs at O'Reilly Media, Chef Software, and SparkPost, she's now consulting for companies looking to build out a Developer Relations strategy. She's the author of the first book on Developer Relations: The Business Value of Developer Relations (Apress, 2018).
Mary is a co-host of Community Pulse, a podcast for community managers and developer evangelists who are looking for information on community building. She curates DevRel Weekly, a weekly newsletter that brings you a curated list of articles, job postings, and events every Thursday.
She is also a member of Prompt, a non-profit that encourages people to openly talk about mental illness in tech. She speaks at various conferences and events about building and fostering technical communities as well as how to prevent burnout in yourself and your team.
She can be found on Twitter [...]
Reflects new strategies and tools for community development/management
Presents a solid business case for community
Written by a community builder who has been in the trenches, this book brings together carefully designed best practices.
Part 1.What is the Value of a Technical Community?.- 1. An Introduction to Community.- 2. Selling Community to Your Company.- 3. Keeping a Pulse on the Community.- 4. Measuring your Success.- 5. Building a Developer Relations Team.- Part 2. Building and Engaging with the Community.- 6. Finding Your Community.- 7. Building a Healthy Community.- 8. In-Person Events: The How, Why, and Where.- 9. Dealing with Common Community Issues.- 10. Building Your Personal Brand.- Appendix A. Trip Reports.- Appendix B. Event Scorecard.- Appendix C: Hackathon One-Page Handout.- Appendix D: Developer Resource Card.- Appendix E: Sample Event Process and Playbook.
Erscheinungsjahr: | 2018 |
---|---|
Genre: | Informatik |
Rubrik: | Naturwissenschaften & Technik |
Medium: | Taschenbuch |
Inhalt: |
xxiii
237 S. 12 s/w Illustr. 29 farbige Illustr. 237 p. 41 illus. 29 illus. in color. |
ISBN-13: | 9781484237472 |
ISBN-10: | 1484237471 |
Sprache: | Englisch |
Herstellernummer: | 978-1-4842-3747-2 |
Ausstattung / Beilage: | Paperback |
Einband: | Kartoniert / Broschiert |
Autor: | Thengvall, Mary |
Auflage: | 1st ed. |
Hersteller: |
Apress
Apress L.P. |
Maße: | 254 x 178 x 15 mm |
Von/Mit: | Mary Thengvall |
Erscheinungsdatum: | 11.10.2018 |
Gewicht: | 0,503 kg |
Mary Thengvall is a connector of people at heart, both personally and professionally. She loves digging into the strategy of how to build and foster developer communities and has been doing so for over 10 years. After building community programs at O'Reilly Media, Chef Software, and SparkPost, she's now consulting for companies looking to build out a Developer Relations strategy. She's the author of the first book on Developer Relations: The Business Value of Developer Relations (Apress, 2018).
Mary is a co-host of Community Pulse, a podcast for community managers and developer evangelists who are looking for information on community building. She curates DevRel Weekly, a weekly newsletter that brings you a curated list of articles, job postings, and events every Thursday.
She is also a member of Prompt, a non-profit that encourages people to openly talk about mental illness in tech. She speaks at various conferences and events about building and fostering technical communities as well as how to prevent burnout in yourself and your team.
She can be found on Twitter [...]
Reflects new strategies and tools for community development/management
Presents a solid business case for community
Written by a community builder who has been in the trenches, this book brings together carefully designed best practices.
Part 1.What is the Value of a Technical Community?.- 1. An Introduction to Community.- 2. Selling Community to Your Company.- 3. Keeping a Pulse on the Community.- 4. Measuring your Success.- 5. Building a Developer Relations Team.- Part 2. Building and Engaging with the Community.- 6. Finding Your Community.- 7. Building a Healthy Community.- 8. In-Person Events: The How, Why, and Where.- 9. Dealing with Common Community Issues.- 10. Building Your Personal Brand.- Appendix A. Trip Reports.- Appendix B. Event Scorecard.- Appendix C: Hackathon One-Page Handout.- Appendix D: Developer Resource Card.- Appendix E: Sample Event Process and Playbook.
Erscheinungsjahr: | 2018 |
---|---|
Genre: | Informatik |
Rubrik: | Naturwissenschaften & Technik |
Medium: | Taschenbuch |
Inhalt: |
xxiii
237 S. 12 s/w Illustr. 29 farbige Illustr. 237 p. 41 illus. 29 illus. in color. |
ISBN-13: | 9781484237472 |
ISBN-10: | 1484237471 |
Sprache: | Englisch |
Herstellernummer: | 978-1-4842-3747-2 |
Ausstattung / Beilage: | Paperback |
Einband: | Kartoniert / Broschiert |
Autor: | Thengvall, Mary |
Auflage: | 1st ed. |
Hersteller: |
Apress
Apress L.P. |
Maße: | 254 x 178 x 15 mm |
Von/Mit: | Mary Thengvall |
Erscheinungsdatum: | 11.10.2018 |
Gewicht: | 0,503 kg |